With $600, Hefner in 1953 published the first Playboy magazine with a partially nude photo of Marilyn Monroe at its center. With his Playboy Enterprises Inc in talks to be sold for about $300 million, the 83 year-old Hefner will be giving up control over the iconic adult entertainment empire he founded that was instrumental in shaping society’s opinions on nudity, sex and free speech. Hugh Hefner, one of the stars of the comedy film "The House Bunny", poses at the film's premiere in Los Angeles August 20, 2008.
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